Our online presence services provide customized digital solutions to bolster you into becoming an industry leader.
Search Engine Optimization
Search Engine Optimization is the process of increasing the ranking of your website when it appears on a Search Engine Results Page. When a person types a phrase into a search engine, such as Google, the top websites listed on the results page get the most traffic. These websites have typically been optimized to appear higher up in the search results. In the Information Age, search engines are the equivalent of what the telephone book was previously. Thus, no matter what industry your business belongs to, people use the Internet to search for it. We will help you determine the best search phrases for your business.
Pay-Per-Click Marketing (PPC) is a form of Internet marketing where you design an ad that is placed on a network. Search engines are typically used for this type of advertising. Just look for the text “AD” on any Search Engine Results Page. Every time someone clicks on this ad, the owner of the ad is charged for a click. PPC is beneficial in many situations. The ads appear instantly as soon as you credit your account, whereas Search Engine Optimization takes time to deliver results. Many networks are not on search engines, including social media websites, video sites, etc. We design, select, and manage PPC campaigns to help you get your maximum Return on Investment.
Email marketing is a very effective way to generate a new revenue stream for your business. If done correctly, you can be wildly successful in your email campaigns. If done incorrectly, email marketing can be disastrous for a business. You can create ad blindness by emailing too frequently or sending irrelevant emails. You could violate your clients’ trust, and they may ask to be removed from your email list. These are just a few problems that businesses encounter when attempting to manage an email marketing campaign. We plan, design, write, manage, & maintain your email marketing campaigns so that you can focus on running a great company.
Conversion Rate Optimization
Conversion Rate Optimization may be something that you've never heard of. However, it is probably the most important aspect of marketing in general. When a visitor comes to your website, what do you want them to do? Do you want them to call you, email you, download something, visit your business, or something else? Regardless of what you want them to do, if they do it, then this is called a conversion. If your website is getting traffic and not converting, then you need Conversion Rate Optimization. We can optimize conversion rates on websites, PPC ads, email campaigns and more. If your website and ads are not converting, then why use them as a promotion?
Content and Article Writing
If you have a long-term business plan, then content and article writing is virtually your best long-term solution. Articles are a great way to become the expert to your prospective clients. If you provide your prospects and clients with a valuable education, who do you think they will run to when they have a problem? You have always been there before. The important takeaway is that they know that you know your stuff. We have writers who can write on virtually any topic. Virtually no topics are too technical or too detailed for our writers.